Juventus to launch official fan token

09-27 16:06
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According to Juventus Football Club official website, Juventus signed a cooperation agreement with the blockchain platform socios.com to launch Juventus official fan token on the platform. “Juventus official fan token” will be released in the first quarter of 2019, and fans can purchase through the FTO (Fan Token) innovation program launched by the platform.


Founded in 1897, Juventus Football Club is one of the oldest clubs in Italy. According to Juventus Football Club, Juventus currently has more than 340 million supporters worldwide, while the socios.com platform has 60 million users.

Juventus stated: 

"The official fan token is introduced to establish the connection between the club and the fans. The fans of the Zebra Legion can interact with themselves through the voting platform. The fans can directly express their opinions on the decisions made by the club."

According to public reports, socios.com is a token-based voting platform. In fact, Juventus is not the first team to work with socios.com. On September 11th, the French football club Paris Saint-Germain also announced cooperation with socios.com to participate in the FTO program to launch official fan tokens.

In an interview with BABI Finance, socies.com founder Alexandre Dreyfus said that “fan token” is a practical token, and FTO is actually a commercial transaction between fans and clubs.